At SUNNY Entertainments, we turn every stay into an experience to remember.
Since 2016, we have been creating dynamic, high-quality entertainment programs for hotels, resorts and events.
From daytime activities to evening shows, our professional team of animators, performers and entertainers designs tailor-made concepts that engage guests of all ages.
With a strong focus on creativity, energy and reliable service we partner with hospitality businesses to enhance their guest experience, increase satisfaction and bring their venues to life.
Based in Egypt and active beyond its borders, SUNNY Entertainments continues to raise the bar in modern hospitality entertainment.
With SUNNY Entertainments, your guests don’t just stay – they experience, enjoy, and remember.
Our journey began in Marsa Alam, where we proudly operated at Gemma Resort.
In 2017, with the transformation of the property into Labranda Gemma Marsa Alam, we became part of the first Labranda hotel in Egypt. This marked the beginning of a strong partnership with the Labranda brand.
Following this success, we expanded our collaboration to Labranda Royal Makadi, managing entertainment across a complex of three hotels: Labranda Royal, Labranda Club, and Lemon & Soul, from 2017 until 2024. During this period, we built a reputation for dynamic programs and professional animation teams.
Our growth continued as we took on new challenges with premium hospitality brands. We partnered with Iberotel Makadi Beach (2018–2026), and with Cleopatra Luxury Resort Makadi (2023–2025), further strengthening our presence in the Red Sea region.
In 2025, we joined Gravity Sahl Hasheesh, bringing fresh energy and innovative entertainment concepts to a new destination. By 2026, we expanded our portfolio with Jaz Makadi Star, continuing our commitment to excellence and creativity in guest experiences.
Alongside these expansions, one of our most significant milestones has been our ongoing partnership with Pickalbatros Hotels & Resorts, one of the largest hospitality brands in Egypt, a successful collaboration we have maintained since 2022.
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